Shamil Yusof
Chief Executive Officer
Shamil leads Data Sukan's business direction and partnerships across sports technology, data and policy, and has spoken widely on the National Sports Vision 2030.
Shamil on LinkedIn
Data · Digital technology · Consulting · Events
Better data.
Better data.
Stronger sport.
Data Sukan helps organisations connect information, improve operations and develop opportunities across sport. We bring together digital platforms, data and AI, consulting, facilities expertise and event delivery.
Who we help
Built around the organisations moving sport forward.
Every organisation has different ambitions and operational needs. We work with sports bodies, businesses and communities to shape practical solutions around the people they serve.
- Federations and agenciesInformation, planning and digital transformation.
- Leagues, clubs and academiesParticipation, competitions and operational tools.
- Facility owners and operatorsDevelopment, utilisation and sustainable operations.
- Event and corporate teamsPlanning, production and audience engagement.
Our services
Expertise across the business of sport.
01
Digital Platforms & Applications
Connect people, information and workflows through digital tools built around your organisation.
Learn more 02Sports Data & AI
Turn relevant sports information into clearer analysis, reporting and practical insight.
Learn more 03Sports Assets & Facilities
Assess opportunities and plan sports spaces around operational, commercial and community needs.
Learn more 04Sports Business & Consulting
Connect your ambitions with a practical strategy and implementation priorities.
Learn more 05Sports & Specialised Events
Bring planning, production, promotion and digital support together for your next event.
Learn more
Digital sports platforms
Connect your sport. Simplify your operations.
Bring participants, competitions and sporting information together through digital solutions shaped around your organisation.
- Registration
- Memberships
- Team profiles
- Fixtures and results
- Reporting
- Facility bookings
- Content and community features
Overview
Registrations
Teams
Fixtures
Results
Reports
Under-16 League · Matchday 4
24Teams
312Players
12Fixtures
| Team A v Team B | Sat 09:00 |
| Team C v Team D | Sat 10:30 |
| Team E v Team F | Sat 14:00 |
| Team G v Team H | Sun 09:00 |
Illustrative data. Features are agreed within each project's scope.
Our approach
Start with the challenge. Build towards a practical result.
Understand
Clarify objectives, users and the operating environment.
Define
Agree priorities, scope and measures of success.
Deliver
Bring the appropriate expertise together to carry out the work.
Support
Help the organisation use, maintain or develop the agreed solution.
Leadership
Meet our leadership.
SM Hafiz SM Afdzaruddin
Chief Operating Officer
Hafiz oversees operations and project delivery, with experience in sports technology strategy, industry engagement and collaborative research.
Hafiz on LinkedInWhat are you working towards?
Tell us about your organisation, the challenge you want to address and what success would look like.